Greetings and happy New Year.

Let's embark on a storytelling journey that transcends the world of plumbing and plunges deep into the heart of videography. Our tale begins with the legendary story of the plumber with a hammer, a narrative that perfectly encapsulates the essence of why sometimes, in the realm of video production, you need to pay more to get more.

In an era where smartphones are capable of shooting 8K, it has turned everyone into budding filmmakers, there's a tempting allure for businesses to take the DIY route when creating video content. While it's undoubtedly convenient to hit record on your smartphone, there are inherent drawbacks to going the do-it-yourself route, especially when aiming to make a lasting impact on social media. Here's a some things you might want to think about before fiming attempting to make social media videos by yourself.

We are FilmNow – an Edinburgh-based, boutique-style video production business that creates short-form videos designed for use on social media channels.